Diploma inMedia & Communication (E-Learning)
Create, Communicate and Connect Across Today’s Media Landscape.
Study media writing, public relations, advertising, marketing communication and film through a flexible online programme for aspiring creative professionals.
Develop the practical, strategic and analytical capabilities needed to understand audiences, produce effective messages and contribute across digital and traditional media.
Programme Key Facts
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9 months
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BAC College (Singapore)
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Singapore
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Blended Lerning
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Jan, Feb, Apr, May, Jul, Aug, Nov
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Diploma Programme
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Coursework & Exams
Future Careers
Your Future in Singapore’s Creative and Digital Economy
Singapore’s media and communications sector spans global agencies, technology platforms, production companies, publishers, broadcasters and corporate communications teams.
This programme introduces the creative, writing and audience-focused capabilities that can support future opportunities across content, branding, public relations and media production. Whether you hope to write for digital platforms, coordinate campaigns, manage public communication or produce visual stories, this diploma offers a practical route into the media sector.
Your future career pathways may include:
Why This Programme Matters
- Apply communication principles, theories and skills to assigned tasks.
- Use critical thinking and creative knowledge to complete communication projects.
- Organise and deliver media-related work using relevant information.
- Apply ethical considerations when selecting communication strategies, tools and technologies.
- Gain practical exposure through Project-Based Learning.
- Explore public relations, advertising, marketing, film and other areas of media studies.
- Develop writing techniques for traditional and digital media.
- Examine how culture and society influence media content.
- Prepare for progression into degree-level media or communication studies.
- Contemporary Media and Culture
- Sociology
- Writing for The Media
- Public Relations, Publicity and Media Relations
- Introduction to Advertising & Marketing Communication
- Film Fundamentals
Media professionals must understand not only what to communicate, but also how a message may be interpreted by different audiences.
The Diploma in Media & Communication (E-Learning) examines the ideas, formats and strategies that influence media content across contemporary platforms.
You will study media culture, sociology, writing, public relations, advertising, marketing communication and film while applying your knowledge through practical assignments.
Project-Based Learning also gives you opportunities to explore realistic communication tasks and consider the creative, ethical and strategic choices involved.
Programme Structure
- Contemporary Media and Culture
- Sociology
- Writing for The Media
- Public Relations, Publicity and Media Relations
- Introduction to Advertising & Marketing Communication
- Film Fundamentals
AI-Native Learning Experience
Preparing you for a media sector where creative thinking, audience data, digital technology and artificial intelligence increasingly intersect.
At BAC College (Singapore), AI-supported learning provides additional assistance as you research media topics, organise ideas and refine communication materials.
You will learn to use AI responsibly when examining audiences, generating initial concepts, reviewing written work and considering how messages may translate across different platforms. AI Tutor
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AI Tutor
Personalised learning support around the clock
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AI Writing Coach
Sharper academic and creative communication
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AI Study Coach
Optimised study habits and performance
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AI Research Assistant
Faster, smarter media research
Industry Projects & Certifications
Earn Microcredentials from the World’s Best Universities & Global Tech Giants
Details of the Coursera modules and microcredentials available for this programme are required from BAC College (Singapore).
Career Outcomes
Your Pathway to a Media or Communication Degree
The Diploma in Media & Communication (E-Learning) provides a flexible academic route for students who intend to continue into degree-level study in media, communication or a related creative discipline.
The programme is equivalent to Year 1 of an undergraduate programme and Level 4 of a UK degree qualification. Upon completion, you will have studied communication across cultural, social, promotional and visual contexts. You will also strengthen your writing, research, creative planning and ethical decision-making capabilities while gaining experience through project-based learning.
Your diploma can prepare you to pursue the following programmes:
- Require confirmation of the available progression programmes and transfer universities from BAC College (Singapore).
The BAC College (Singapore) Experience
Established Education
Established in 1996 and formerly known as ITC School of Laws, BAC College (Singapore) offers pre-university programmes and articulation pathways to degree-level study.
As part of the BAC Education Group, students can access educational pathways connected to more than 25 affiliated UK universities.
Innovative Teaching
Experience online learning that connects media theory with creative tasks and contemporary communication practices.
You will be encouraged to:
- Analyse media across different formats and platforms
- Apply communication theory to practical assignments
- Develop written and visual ideas for specific audiences
- Examine the cultural and social influence of media
- Consider ethical issues when creating communication materials
- Use digital tools to organise and present creative work
Personalised Academic Support
Receive structured online guidance, digital learning materials and opportunities for feedback throughout your studies.
Academic support can help you clarify key concepts, improve your creative process and prepare for the expectations of higher-level media study.
Supportive Online Learning Environment
Study through a digital environment that offers greater flexibility for independent learners.
For online delivery, lectures and tutorials are not subject to limits on the teacher-student ratio.
The e-learning format allows you to access your studies remotely while strengthening the organisation, self-discipline and digital confidence required for further education.
Global Progression Opportunities
Through the BAC Education Group, students can explore educational pathways connected to more than 25 affiliated UK universities.
These options may provide greater flexibility when considering your degree destination, creative specialisation and future professional direction.
Recognised Quality
BAC College (Singapore) has received consecutive four-year EduTrust awards and was recognised as the Gold standard at the JobsCentral Learning Training and Education Development Awards in 2017.
Its current EduTrust certification is valid from 12 September 2025 to 11 September 2029.
Entry Requirements
Academic Requirements
Applicants must be 18 years of age or above and meet at least one of the following requirements:
Alternatively:
- GCE A-Level
- Completion of Year 12
- Completion of less than Year 12, where it represents the official completion of high school in the applicant’s country of origin
- International Baccalaureate Diploma
- A recognised pre-university certification
- Polytechnic Diploma
- BAC Foundation Diploma
- Other private or foreign qualifications assessed on a case-by-case basis
- Mature applicants aged 30 or above with at least eight years of working experience may be considered.
Language Proficiency
Applicants must meet at least one of the following English-language requirements:
- Pass the BAC English Placement Test
- IELTS score of 5.5 or equivalent
Fees
Tuition Fees
Scholarships & Funding
Explore the financial support and payment options that may be available to help you continue your studies.
- BAC Education Fund
- EZ Payment Plans
- Bank Loans
Eligibility, terms and availability may vary. Speak to an education advisor for further information.
Speak to an Education Advisor
Get Personalised Guidance for Your Future.
Our advisors can help you understand the programme, admission requirements, online learning experience, module content and progression opportunities.
Whether you are interested in media writing, public relations, advertising, digital content or film, our team can help you identify a suitable route forward.